e-storm sponsors Schwaggin Wagon – an LA to SF wagon to collect schwaggs from Web 2.0 participants to donate to InnerKids Foundation.
Here is the scoop and why we decided to sponsor this adventure:
The Schwaggin’ Wagon will be making its debut in SF at the 2008 Web 2.0 Expo. Look for the interview on NPR’s FutureTense with John Gordon. Likely airing Wednesday. Check local listings.
http://www.publicradio.org/columns/futuretense/
Or simply see below — the audio is now posted on our website.Its purpose?
To collect unwanted Schwag from conference-goers and the companies themselves, so that ultimately, it falls in the hands of those who need it most – the kids – http://www.innerkids.orgStarting Wednesday, the tricked-out Schwaggin’ will be taking donations outside the Moscone convention center and various 2.0 parties throughout this week. Proud Schwaggin’ creators Michael Liskin, David Preciado, and Marjorie Kase along with master implementer Andy Sternberg, Blog 101 book superstar Kyra Reed, and general counsel Daniel Hartman encourage you to give as much as you can and party like rockstars in the process.
Want to know more?
http://www.schwagginwagon.com/
http://twitter.com/schwaggin
http://www.flickr.com/groups/schwagginwagon/
About the author
CEO, co-founder
William advises clients (e.g. ABC Family, ACS, Bank of America, Behr paints, Ebates, Hewlett-Packard, Microsoft, Fair Isaac, National University, Maporama, Pleo, Plantronics, Leading Hotels of the World, Shogakukan, Sutter Home Wineries, Wells Fargo Bank) on market research and interactive marketing initiatives in North America, Europe, and Asia. He has 18 years experience as a consultant and corporate executive, with in-depth knowledge of interactive marketing in the business-to-business, business-to-consumer, and international sectors.
Before starting e-Storm, William created an interactive marketing practice for The Hoffman Agency, a global communications firm with offices throughout the U.S, Europe, and Asia. William's background also includes experience at White+Company, a BBDO company, Thomson Multimedia in Singapore and Northern Trust Bank in Chicago, Illinois.
He has lead internet marketing strategies for companies such as Affiliated Computer Services, Allstate, Bank of America, Coca-Cola Company, IKON Office Solutions, Karen Neuburger, Microsoft, National Semiconductor, National University, NetGear, The Ford Foundation, The Limited, The MacArthur Foundation, think3, Travelpod, Victoria's Secret, Wells Fargo Bank.
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