Our birds of a feather session last night at Marriott as part of Web 2.0 Expo was great and met a few social media consultants and representatives from Microsoft, and Follett. We provided the attendants a quick sneak peak into the findings and had great discussions on social media issues/challenges and opportunities that are faced by Corporations and Organizations.
In anticipation of this Friday’s Web 2.0 Expo session that Chris Heuer and I will be moderating with Michael Walsh, from a Fortune 50, Jeanette Gibson of Cisco, and Isabelle Christensen of REC Solar, we wanted to release a little more information about the research on the “Social Media Buyer’s Guide”.
We asked respondants what companies they admired the most, here is a list of the ones that had the most votes:
As mentioned in previous posts, we will be releasing tidbits of information on e-storm’s blog, but invite you to go to www.socialmediabuyersguide.com as the central place for information on this joint project by Social Media Club and e-storm. The Web 2.0 Expo is just the beginning of this project, as we are planning a lot of activities to make it a robust tool/place for Social Media practitioners.
Stay tuned!
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About the author
CEO, co-founder
William advises clients (e.g. ABC Family, ACS, Bank of America, Behr paints, Ebates, Hewlett-Packard, Microsoft, Fair Isaac, National University, Maporama, Pleo, Plantronics, Leading Hotels of the World, Shogakukan, Sutter Home Wineries, Wells Fargo Bank) on market research and interactive marketing initiatives in North America, Europe, and Asia. He has 18 years experience as a consultant and corporate executive, with in-depth knowledge of interactive marketing in the business-to-business, business-to-consumer, and international sectors.
Before starting e-Storm, William created an interactive marketing practice for The Hoffman Agency, a global communications firm with offices throughout the U.S, Europe, and Asia. William's background also includes experience at White+Company, a BBDO company, Thomson Multimedia in Singapore and Northern Trust Bank in Chicago, Illinois.
He has lead internet marketing strategies for companies such as Affiliated Computer Services, Allstate, Bank of America, Coca-Cola Company, IKON Office Solutions, Karen Neuburger, Microsoft, National Semiconductor, National University, NetGear, The Ford Foundation, The Limited, The MacArthur Foundation, think3, Travelpod, Victoria's Secret, Wells Fargo Bank.
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Related posts:
- Afraid of social media marketing? Don’t worry most companies are
- Social Media Buyer’s Guide – We want your help
- Social Media Buyers Guide Ver 1.0 Sneak Peak
- Afraid of Social Media Marketing? Don’t be, dive in now – your organization will benefit
- Social Media Buyer’s Guide – Podcasts, survey research
