3 Proven Twitter Marketing Tips for Businesses
Most people who are involved personally or professionally online have heard about Twitter, the universally popular microblogging service, and understand the different ways to tweet and share information. There are countless blogs, tutorials and tips on how to use the service. However, when it comes to successfully sharing and using Twitter for business marketing – [...]
Google’s improved social SERPs: what does it means for advertisers?
Earlier today Google announced their new and improved social search results. As an avid Google+ (and pretty much all things Google) fan, I was excited about the news. Naturally, I spent the first hour of my day reading the coverage on all of the blogs. But as I read through story after story explaining all of [...]
Social Commerce Potential in Asia
Back in April 2011, Forrester Research declared that the “ability of the social network to drive revenue for e-commerce businesses continues to remain elusive.” Indeed, Forrester has placed paid search as the most effective channel while social as among the weakest. Yet, when we identify user behavior and attitude on a global factor, we find great [...]
10+ Marketing Tips for your Google+ Brand or Business Page
Earlier today Google announced Google+ pages, which means businesses can finally join the G+ community! These pages, which are similar in essence to Facebook pages are designed for businesses, brands, organizations, and any other group that wants to join. Immediately after the announcement was made, the blogosphere went crazy. People have been asking about brands [...]
Social Media Marketing: Boost Your Brand with Inbound Strategies
In my last blog post I provided three tips for creating a successful paid advertising campaign using social media to increase web traffic to your website. In this post I’d like to continue on the subject of leveraging your social media marketing efforts through increasing web traffic, this time focusing on inbound marketing via earned, rather [...]
