Strategy-driven online marketing & advertising

Technology

Artist Representation DIY: The Music Industry in the Age of Digital Reproduction

Today in the music industry, a bellwether is sound as Warner Music Group has reported $55 million in net loss for Q3 of 2010. Their reason? “Because of the Internet.”
“Warner Music Group reported…a further double-digit drop in sales as further business was lost to the Internet, resulting in a net loss of 55 million [...]

Apple wants 50% mobile ad market by 2010? bullish, bullyish, bullsh*t, or all of the above?

Ending several weeks of subdued speculation, Apple finally announced the iPhone 4 at the annual WWDC last Monday. The device’s front-facing camera and higher resolution display serve as the two tentpoles in Apple’s pitch to drive consumers to make the iPhone 4 their next smartphone of choice. But what appealed most to us online marketers [...]

What the (Apple) Tablet Means for Online Marketers

The Rapture Apple Tablet is nigh. This Wednesday, Apple is set to announce its latest status-symbol-cum-killer-device. And par for the course for Apple, no one – that is, no one outside of 1 Infinite Loop and a privileged cloister of vendors, publishers and tech heavy hitters – has any real idea what this fabled device [...]

About e-storm

e-storm International is an interactive marketing and advertising agency that delivers the best possible experience for the consumer. With a focus on Strategy, Marketing Research, Custom Training and Implementation Services (Interactive Advertising, SEO, SEM, Social Media Marketing), we provide smart thinking and smart strategies to more than 100 organizations. It's in-depth research and seasoned experience,....
> More
Sign up for our email newsletter:

e-storm on Twitter