Tag Archives: multichannel marketing
Top 10 Resources for Multichannel (aka Cross Channel) Analytics and Attribution
Since we’ve been keeping the pulse of what multichannel (or “cross channel,” depending on your take) analytics and attribution can do to drive business decisions for our clients, we thought it might be helpful, especially with 2010 around the corner, to provide a list of the top 10 case studies for multichannel marketing. We didn’t [...]