resources

A Single Source for Interactive Education

Immerse yourself in the world of interactive marketing and advertising. Definitions, best practices, articles, helpful links. The more you know, the better we can serve you.

Our Contribution to the Industry

How do we keep up with the industry? Phew, that's a hard one, but here are a few sites you might find useful.

Social Media

  1. Jeremiah Owyang (Formerly of Hitachi, PodTech, now with Forrester)
  2. Social Media Optimization.com (UK Consultant on Social Media)
  3. Rohit (VP at Ogilvy PR, coined "Social Media Optimization")
  4. Karl Long (Marketing Manager at Nokia SF)

Search Marketing and Social Media
  1. Online Marketing Blog (Interactive Agency in Minneapolis, known for "Push-Pull SEO-PR Marketing Strategy")
  2. SEOMoz (SEO and Social Media Consulting in Seattle, coined "Linkbaiting")
  3. Search Engine Land (Writers are SEW founders who left after ClickZ purchase along with many industry consultants)
  4. Aaron Wall (SEO Consultant)
  5. HighRankings Advisor
  6. Search Engine Watch
  7. Womma Wombat Blog
Analytics and Marketing Optimization
  1. Jonathan Mendez (Of OTTO, part of Offermatica, which is owned by Omniture
  2. Web Analytics World (Dir. of Technology at Enquiro)
  3. Avinash Kauskik (Former of Intuit, now Evangelist for Google Analytics)

General Interactive Marketing

  1. Andy Beal (Consultant)
  2. Steve Rubel (VP at Edelman)
  3. IAB Online Marketing News
  4. Center for Media Research
  5. Around the Net
  6. AAAA SmartBrief
  7. ClickZ today
  8. Emarketer Daily
  9. Internet Retailer
  10. Jupiter Research Updates
  11. Nielsen Online
  12. Marketing Vox News
Mobile Marketing

  1. Punchkick Interactive
  2. Mobivity
  3. Mobile Web Log
  4. Mobile Storm

 

  • Glossary